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Recruiting and Retention Audio Conference

MySpace, Facebook and Other Social Network Sites: Friend or Foe to Employers?


Part 2 of the 3-Part "Best Practices: How to Effectively Reach and Recruit the College Market" Audio Training Series
Facebook, MySpace, and other social networking sites are amongst the most popular Internet sites, and by some measures THE most popular amongst college students and other Gen Y candidates. As you'll find out, they also provide significant fodder for background and aptitude checks for potential hires.
During this humorous and highly interactive presentation, Steven Rothberg of CollegeRecruiter.com career site will discuss how these sites provide tremendous opportunities for students to meet other students with like interests in an environment that appears to be safe from the prying eyes of parents and other authority figures. Yet those appearances are deceiving. Seventy-five percent of employers report that they use Internet searches as part of their background checking process and 35 percent have rejected candidates because of information discovered during those on-line searches.
Should your organization search these social networking sites as part of its hiring process? During this presentation, learn about the significant risks and opportunities presented to employers who use social networking sites either to exclude or include candidates in the hiring process.

Join us in this session and you'll learn:

  • What social networking sites are, who uses them, what content is posted to them, and why
  • How employers can use social networking sites to include candidates in the hiring process and why they should do so
  • How employers can use social networking sites to exclude candidates from the hiring process but why those employers should either not do so or be very, very careful about doing so

About the Presenter:

Steven Rothberg, president of CollegeRecruiter.com was born in Winnipeg, Canada. After graduating from the University of Manitoba in Canada, he moved to Minneapolis and graduated from the School of Law at the University of Minnesota. He eventually launched CollegeRecruiter.com, one of the highest traffic job boards targeted to students, recent graduates and the employers who want to hire them. Steven continues to serve as president and is widely recognized as an expert in online advertising, particularly in the areas of affiliate programs, E-newsletters, and career sites.
Steven has been widely quoted by local, regional, national and international media, including the Associated Press, CNN, Entrepreneur Magazine, Fortune Magazine, the NACE Journal of Career Planning & Employment, USA Today, and the Wall Street Journal. He is a frequent guest on radio and television shows, including CNN Headline News, CNN Radio, Entrepreneur Radio, National Public Radio's Talk of the Nation, Bloomberg Radio and he regularly speaks at conferences related to online recruitment and the recruitment of college students and recent graduates.

Risk-Free Guarantee

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Rothberg Featuring:
Steven Rothberg - President and Founder of CollegeRecruiter.com
This audio conference has been approved for 1.5 recertification credit hours toward PHR, SPHR and GPHR recertification through the Human Resource Certification Institute (HRCI). For more information about certification or recertification, please visit the HRCI homepage at www.hrci.org. Order Online

Order by Phone:

800.531.0007 or
+1.603.924.0900 ext. 631

$225 per line for paid subscribers to Kennedy Information's Recruiting Trends Go or Executive Recruiter News. Fee for non-subscribers is $275 per line.
Includes: High-output CD recording and speaker's presentation.

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